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| Issue 26 • April 2008 | ||||||||||
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This month’s newsletter features ideas on using electronics as promotional gifts (they are no longer cost prohibitive!) and suggestions for making an invitation so impressive it ensures a large number of attendees at your event. Be sure to read both articles, along with the piece about Lambda Americas, a client whose trade show gift-giving dilemmas we solved.
As always, I’m here to help – so call me at P.S. If you missed last month’s newsletter, click here for the back issue! |
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Lambda Americas’ selections – a yo-yo with artwork to demonstrate that the company is international; a keyboard cleaner brush, ideal for every computer user; the dartboard, for its originality and high perceived value – have been well received by clients and prospects across the country. Got an event coming up? Need to show your appreciation of clients or employees? Tell us your objective and your budget and let us brainstorm on your behalf! Call us at |
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Here are a few reasons to use electronics:
Today, the list of electronics being used as promotional products is massive – from calculators and electronic organizers to thermometers and pedometers, as well as USB memory sticks and flash drives for computers. And don’t forget alarm clocks, book lights, digital cameras, voice recorders, FM-scanning radios and laser pointers!
The next time you’re looking for something unique for your clients, prospects or employees to remember you, think electronics. To learn more about electronics, send us an e-mail or call us at |
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Your event will only be as successful as its invitation. Here are five ways to insure a home-run invitation that gets opened: Invitations should be cleverly thematic. Forget the obvious, such as using car-shaped stationery for an auto show. Try screen-printing a guest pass on a keychain, then add a note card specifying the date/time of the event. Tie it all together with a message like, “Rev up for an exciting showcase of automotive ingenuity.”
Use quality invitations. If the paper is flimsy, the copy has poor grammar or the print job is splotchy, why should the person you’re inviting think the event will be top-rate? We’ll ensure that every aspect of your invitation suggests a quality event. Make invitations interactive. For example, send jars of spaghetti sauce with customized labels to announce an Italian dinner. Enclose a “recipe” card stressing the recipient is a key ingredient to the occasion’s success. Invitations should be personalized. Digital technology allows for inexpensive personalization. We’ll treat each person on your guest like the VIP he/she wants to be.
Give us a call at |
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