Thinking smarter is a message I’m sure you’ve heard and read repeatedly in recent months. At Multi Media Promotions, we’re pushing to do just that -- and this practice includes educating clients about promotional products and ideas they may not be aware of. 

For example:

• One of the hottest trends at the moment is to promote green with new BPA-free reusable, imprinted water bottles. We can offer stylish, models at a fraction of the price you are accustomed to seeing in the retail marketplace.
• There are a number of inexpensive promotional products with a cost-per-impression so nominal they blow away the return on investment of any other form of advertising.

Also in this newsletter we highlight a client’s experience with a simple-yet-useful product everyone can use. As you’ll see, good ideas don’t have to blow your budget.

I hope you call on us to help you make good use of your promotional marketing dollars this year. Our creative juices are always flowing – just call me at 516-935-0553, or send me an e-mail to talk about your needs.

Beth M. Levine
516-935-0553
info@mmpromos.com

P.S. If you missed any of our previous newsletters, click here for back issues.

Recently Multi Media Promotions helped select and produce two great products for Secaucus, NJ-based XCEL Federal Credit Union (https://www.xcelfcu.org/) to give to members. Not your typical giveaways!

The Giant PVC Magnetic Clip is produced in four vibrant colors that will make your logo absolutely pop!  The clip is durable and inexpensive.  It is large enough and sturdy enough to hold lots of papers while serving as a substantial magnet.  (Ask for details/samples.)

Beth’s Favorite Folding Tote is also a winner.  Depending on quantity, this bag can be had for as little as $1.25.  It features a large zippered compartment and a mesh pocket to hold water bottles, cell phones, MP3 players, etc. The bag includes two imprints, one on the pocket when closed, the other a full-side imprint when open. It folds up tight, which makes it compact for travelling. Plus, it’s made of non-woven, recyclable material and can be used again and again.  (Minimum quantity – 2,500.)

Call us at 516-935-0553 or e-mail info@mmpromos.com for more information.

There’s a simple promotional tool to keep your employees and/or clients healthy while making a significant, positive impact on the environment: The reusable water bottle in aluminum, stainless steel, or an FDA approved plastic. There are more and better options than ever before – many addressing recent concerns regarding bisphenol A (BPA) used in disposable bottles.

Several stylish, imprint-ready aluminum water bottles were introduced this year. They look like expensive brand-name, retail bottles but cost a fraction of the retail price. Other reusable bottles are made of a BPA-free High Density Polyethylene (HDPE). Styles range from handy cycling bottles to sleek traveling tumblers. All of these options keep water handy and free of toxicity.

Even better, companies that want to make a contribution to protecting the environment can do so by promoting their brands with reusable, imprinted water bottles. The Container Recycling Institute estimates that over 80% of disposable plastic water bottles aren’t recycled, ending up in landfills. This amounts to tens of billions of plastic vessels dumped to sit, without decomposing, each year.

A few ideas for making the most of these new products include:

• Use an earth-friendly, BPA-free water bottle to introduce a recycling program at your company or organization
• Kick off an employee fitness program by encouraging your team to drink water responsibly, without creating un-needed waste.

You can even stuff bottles with important brand or product information, then hand them out at events and walkathons.

We can create vibrant, colorful imprints on one or both sides of a water bottle. Some of our suppliers even print artwork as a wrap-around, providing 360 degrees of logo exposure.

Give us a call at 516-935-0553 or send us an e-mail and we’ll help you soak up the benefits of the newest, safest and “greenest” promotional water bottles to hit the marketplace!

Every promotional dollar you spend needs to be for a campaign that is highly targeted and effective. Did you know that there’s no better investment than an imprinted product when it comes to Return on Investment (ROI)?

Consider this study reported by the Promotional Products Association International:

• Research showed that 71% of businesspeople surveyed had received a promotional product in the last 12 months and 34% of them actually had the imprinted item on their person at the time of being surveyed
• Three-quarters of recipients could recall the advertiser’s name that gave them the imprinted product. In comparison, only 53% of the same group could recall the name of a single advertiser they’d seen in a magazine or newspaper.

Next, here are a few examples of products that provide a “recall punch” without heavy price tags.

Several times a day, the recipient of an imprinted sticky notepad views it on his/her desk. If that person writes three notes and distributes them to three colleagues, you’ve doubled the number of exposures. Begin dividing the cost of a $1.50 notepad of 100 sheets with the number of impressions achieved and you’ll see that the cost per impression is a fraction of a cent.

The average pencil can write 45,000 words. Each moment your recipient writes a word is an impression, as well as the time spent subconsciously seeing that logoed pencil in the caddy on a desk. The mileage you get for the few cents you spend per pencil is mind-boggling.

You can also use an electronic product such as a USB keytag with great results. These computer accessories allow you to upload a marketing presentation and drive participants directly to your website. Once there, you can have them register for a premium or loyalty program so that you can track response and participation.

Let us know if you’d like us to search for the most economical and effective products for your budget and goals!